FAQ

Q: What is the Waitakere circulation?

A: Look for us everywhere from fine dining to fast food. 70% of our locations are cafes, restaurants, coffee houses, etc. Everywhere people grab a bite to eat or enjoy a cup of coffee. The remaining 30% are distributed to places were people are known to wait. Such as dentists, doctors, hairdressers etc. See Distribution

Q: Can I subscribe to Coffee News Waitakere?

A: You cannot currently subscribe to Coffee News. It is a free publication distributed primarily at restaurants, or any other place where you might have some time to read while waiting.

Q: How often do you publish and where are you distributed?

A: New issues are distributed weekly to restaurants, cafes, coffeehouses, etc. Its purpose is to provide POSITIVE, ENJOYABLE reading to those waiting for their meals (seen by a high number of readers 3 meals a day!) or relaxing over a cup of coffee. With Coffee News, there is no BAD news - only trivia, fun facts, local events, and other fun things that draw attention (like the chance to win prizes each month). To see the locations where you can pick up a copy of Coffee New Waitakere, click HERE

Q: What's the monthly competition all about?

A: Each week, we hide Mr. Smiley Waitakere, in one of the ads. We hold a drawing and have a monthly prize winner. This has proven to be a very popular contest around the world. This contest is great for our advertisers as well, as it encourages our readers to look through all of the ads in order to find Mr. Smiley Waitakere.

Q: How long has Coffee News been in existence?

A: Coffee News was originally researched and founded by Jean Daum in Winnipeg, Canada in 1988.

Q: How long have you been publishing in the Waitakere?

A: Coffee News Waitakere has been publsihing since 2001.

Q: Can restaurants advertise in Coffee News?

A: Yes, in the form of Sponsorship. Our monthly competition can be sponsored by the way of "Meal Voucher Giveaways". See Sponsorship.

Q: How much is an ad?

A: Ads in Coffee News start from $30 per week. See Rate Card

Q: Why do you recommend that the ad run for at least 17 weeks?

A: A good ad is like a seed for a fruit tree. Repetition is its water. Weekly consistency is its sunlight. The longer your seed is allowed to grow in the mind of the public, the greater and greater your harvests will be. What size harvests do you want to see? For more, read about "the benefits" of advertising in our Coffee News article, Repetition!.

Q: How do I pay for the ad?

A: We offer you a lot of flexibility in how you choose to pay for your ad. The most common is by a monthly direct debit, automatic payment from your bank, but you may also pay by cheque, & cash

Q: Do I need to design the ad?

A: NO... If you already have a camera-ready ad -- GREAT! If you don't, well then that's great too because we'll work with you to create one. We produce your advert for FREE.

Q: Can I change an ad now and then?

A: Yes, you can. There is never a charge for changes, which may be e-mailed.

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